Press Releases

IMAX to Introduce Five-Hundred New Items at Summer Markets

June 2004

TULSA, OK – IMAX Worldwide Imports will unveil nearly 500 new products at the upcoming Summer Markets, starting with the Dallas Gift Show in June, for one of the best and biggest introductions in the company’s history.

2004 has been an outstanding year for IMAX in new product introductions. Their focus has remained on trend and value, and this year more than ever the powerful blend of their product line will help propel their customers’ sell-through to new heights, allowing for maximum profitability.

This product debut will correspond with anniversary celebrations as they complete their 20th year of success in the industry. Each of their showrooms will celebrate daily during markets with special events, food, and promotions.

John Haste, Vice President of Sales, believes that these new products will be a key in the continued success of the company. “This is part of our ongoing commitment to our customers to continually support their needs. So far 2004 has been a record year for us, and this product introduction is simply a continuation of that success.”

IMAX President Al Bulak agrees that, “Continuing to meet the desires and needs of our customers is something we are always striving for – it is the driving force behind what we do here.”

This increase is just another part in the company’s major expansion over the last two years. In 2003, IMAX saw its showroom and trade show square footage increase by over 80%. They also opened a brand-new 200,000 square foot distribution/fulfillment center on the IMAX corporate campus in Tulsa.

New product categories include Vintage European, Italian Rustic, Etched Glass, Jeweled Embellishments, Earthenware, Art Deco, and much more.